Make Trade Skills Cool Again
In a recent episode of the Level Up Podcast, co-host Addison Wiggin put it simply—and powerfully: “We need to make skills and trades cool again.” It’s more than a catchphrase. It’s a cultural rally cry. For too long, the trades have been quietly essential, but socially invisible. While skilled labor powers the backbone of our economy, it rarely shows up in career day presentations, glossy brochures, or aspirational TikToks. But it could—and it should. If…